Alexander Rossi becomes Tag Heuer ambassador
Alexander Rossi continues to capitalize on his success at the recent Indianapolis 500. He is now an ambassador for the Tag Heuer luxury watch brand.
Tag Heuer has a long tradition of presence in F1 and in motorsports, even creating models with evocative names: Daytona, Monaco… This year, the Swiss brand has decided to increase its visibility in F1 by becoming the title sponsor of the Red Bull engine, which allows it to be integrated into the official name of the team.
But F1 is not the only sport where she invests. She is also very present at the prestigious Indianapolis 500. In this capacity, Alexander Rossi, who won the 100th edition last May, had received the watch specially designed for this event. This initial contact has now led to an ambassadorial role for the brand, as announced by Killiam Muller, the brand’s president in the United States: “Alexander made history by winning the 100th edition of the Indy 500. We are delighted to welcome him into our family.”
He is therefore able to continue to make his success prosper. Now remains to see if he prefers to continue his career in IndyCar next season or if he will want to try his luck again to be a regular in F1.
With the participation of www.racingbusiness.fr
