New sponsor for ING Renault F1 with MegaFon

The Renault team will start a new sponsorship program with MegaFon, starting from the Turkish Grand Prix this weekend.

The partnership, which will run for the remainder of the season, sees the Russian telecommunications company in Formula 1 for the first time.

The name MegaFon, as well as the logo, will be visible on the suits of the drivers, Fernando Alonso and Nelsinho Piquet, for the first time in Istanbul, as well as on the R29, near the rear wheels.

« Russia is a market with significant and growing interests for the global economy, therefore very important for Formula 1, » said Flavio Briatore.

« Our partnership with MegaFon will help improve our communication with an enormous number of potential Formula 1 fans throughout Russia. »

« Since its foundation, MegaFon has always supported the development of sports by sponsoring the national football team and hockey teams for several years, » continued Andrey Kraynik, the general director of the Moscow-based company.

Recently, we also became the official mobile provider for the 22nd Winter Olympics, which will be held in Sochi in 2014. The partnership with Renault is an opportunity for MegaFon to showcase its capabilities in the international market.

« Formula 1 expresses the same ideas as MegaFon’s corporate culture, which are perfection, the development of high technologies, good results, and the pursuit of new victories. »